June 19, 2012

Sealy

Sealy was focused on driving new fans to build their Facebook fan presence and allow them to drive awareness and ultimately more sales and ROI on media spend for Sealy. Sealy was focused on expanding its target group of relevant audiences and building new fans to reach their goal of 250,000 fans on Facebook.

“Spruce Media’s strategic approach to audience design and media optimization has allowed us to quickly find new fans for Sealy on Facebook incredibly efficiently. The Spruce Media team is one of our best ad partners, they consistently deliver high quality new users while making recommendations to improve creative, messaging and metrics. Using the Spruce Media platform we nearly doubled our fan base and reduced our average cost per fan by 25%” Tom Donovan, Digital Manager Haworth Media

“Spruce Media is one of our best ad partners, consistently delivering high quality new users while making recommendations to improve metrics.”

Sealy
Walmart